Four Things Customers Look for When Booking A Hotel

With the boom of online hotel booking platforms, it’s becoming more common for guests to book their hotel room online. This has changed the way that guests search and book their accommodation, and as a hotel owner or manager, it’s important to be aware of the things customers look for when booking a hotel online.

Here are four key areas guests are looking out for when browsing hotels online.

1. More than just a room

One of the first things customers look for when booking a hotel is the quality of the room.

According to PwC’s Consumer Intelligence Series Report on hotel brand loyalty, travelers that say room quality is the #1 reason for choosing a hotel. With everything from quality linen, clean bathrooms with complimentary toiletries and refreshments from the bar, making sure your room amenities exceed the customer’s expectations is a must.

Ensure that you list the amenities included in each room – as well as high-quality photos showcasing their best features – on each booking page.

2. Location, location, location

From tourists wanting to see all the city’s hot-spots to business travelers making sure they get to their 9am meeting on time, your hotel’s location will play a key role in the customer’s booking decision. While you can’t do much in the way of changing your hotel’s location, gear the way you communicate benefits of your location to your target market.

3. Customer service

Like any hospitality business, top quality customer service is one of the main things customers look for when booking a hotel. Services like 24/7 concierge, room service and security are all services that guests will look favorably upon.Hotel Pest Control

For moderately priced accommodation, guest amenities are usually limited. If this is the case for your business, don’t fret – making sure your staff interact with your guests in a helpful, positive manner will go further than anything else.

If your guests have had a positive experience at your hotel, ask them to leave a Google review highlighting the service.

4. Cleanliness

One of the other things customers look for when booking a hotel is cleanliness. Keeping your premises clean and tidy always is key.

Hotel Pest Control Sydney

When it comes to hotel hygiene, hotel pest control should be one of your key concerns. If your guests catch any sight of rats, bed bugs, roaches or other vermin, you can be sure that they’ll mention this in a Google review.

To avoid any negative PR, it’s important to keep on top of your pest control. PestOz pest control Sydney can help set up your business’ pest control system. Get in touch with our friendly team today to talk how we might be able to help your hotel.

How to Get Better Online Reviews for Your Small Business

Getting positive online reviews is crucial to their growth and success of many small businesses today. In fact, about 57% of people visit a business’ website after reading a positive online review. Here’s how to get better online reviews for your small business.

1. Create different places to leave reviews

One of the first things you should do to get better online reviews for your small business is to create accounts on major review sites. If you’re based in Australia, customers will typically leave reviews on Google or Facebook, so make sure you have a Google Business account and a Facebook page set up for your business.
If you’re a restaurant that services patrons from overseas, also consider setting up a business page on Yelp and TripAdvisor, which tend to be the preferred review sites for tourists and international guests.

2. Ask your customers to leave you a review

Being proactive with asking for positive feedback is another way to get better online reviews.
Once your review pages are up and running, the next step to getting better online reviews is asking your customers to write them. There are many ways to do this, such as having your social handles and review sites present in your premises, or printing “Review us on Google!” on the bottom of the customer’s bill. If your customer has ordered online, be sure to include a link to your Google reviews on their online receipt.

Commercial Pest Control

Integrating this ask into your customer service is also key. For example, if you run a restaurant or café, the servers will usually ask customers if they’ve enjoyed their meal as they are clearing plates. If the customers respond positively, your wait staff should respond with “Glad to hear that you’ve enjoyed your meal. It’d be great if you could also leave us a positive Google review!”

3. Up your customer service game

If you’re going to get in the habit of asking for positive online reviews, make sure your customer service is up to scratch.

 Commercial Pest Control Sydney

As well as making sure your staff interact with clients in a positive manner, the presentation of your business is also important. Making sure your business’ premises are clean and tidy is key.

Booking regular commercial pest control is key in keeping your premises tidy. PestOz pest control Sydney can help set up your business’ pest control system. Contact our friendly team today to see how we might be able to help your business.

4. Monitor your review spaces

As much as your online reviews are about customers being able to find you, they’ll also give you honest feedback about your business. Be sure to regularly monitor your review spaces to see how you can improve your business.
Commercial Pest Control Bondi

Engage with customers who have left reviews, thanking them for their positive feedback and offering solutions to those who have had a sub-optimal experience.

As a continuation of your customer service, this type of re-engagement with your clients will also ensure you continue to get better online reviews for your small business moving forward.